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The Best Premium Tools to Start an Online Business Without Owning a Product

Why a Middleman Business Works in the Modern Economy

You don’t need to spend months creating a product or stocking inventory to run a profitable online business without a product. This model is the foundation of the middleman business – connecting customers to solutions and getting paid. Some of the most successful companies in the world—Uber, Airbnb, and Booking.com—don’t own the things they sell. They simply connect people to what they’re looking for and take a cut.

That’s the middleman approach, and you can apply it online today. All you need are the right tools to set up your business quickly and run it smoothly. Below, you’ll find a shortlist of affiliate marketing tools that can help you launch and grow your middleman business from scratch.

ClickFunnels – Launch Funnels Without the Headache

If building a professional sales funnel sounds overwhelming, ClickFunnels makes the process painless. You can drag and drop your way to landing pages, checkout flows, and even automated email sequences – one of the best affiliate marketing tools for anyone starting an online business without a product.

What makes it stand out:

  • Pre-built templates that actually convert

  • Built-in email follow-up tools

  • No coding or design skills required

And for those looking to monetize further, ClickFunnels has a strong affiliate program with generous recurring commissions.

ConvertKit – Turn Visitors Into Subscribers

Your email list is where relationships—and sales—are built. ConvertKit is designed for creators and entrepreneurs who want a clean, no-fuss platform for growing and engaging their audience. It’s a powerful choice if you’re building a middleman business that depends on trust.

Why it works so well:

  • Tagging and segmentation to send the right message to the right people

  • Simple visual automation for follow-up sequences

  • Easy integration with other marketing tools

Systeme.io – A Budget-Friendly All-in-One Option

If you like the idea of managing your funnels, email marketing, and memberships under one roof, Systeme.io delivers without breaking the bank. Perfect for streamlining your affiliate marketing tools in one platform. I have a fast-track course on Systeme in my private community, and you can watch it for free as long as you sign up for the community. Go here to check it out!

Benefits include:

  • Affordable pricing for beginners

  • Streamlined, beginner-friendly dashboard

  • Automation features to save you time

ThriveCart – A Checkout Page That Converts

The checkout process is often where sales are won or lost. ThriveCart specializes in high-converting checkout pages, one-click upsells, and even course hosting. Many Modern Wealthy program members use it for high-converting checkout flows.

Why people love it:

  • One-time payment option (no monthly fee)

  • Easy-to-use templates

  • Works with a variety of payment processors and tools

SEMrush – Get Found on Google

Even the best funnel won’t help if no one sees it. SEMrush is a comprehensive SEO toolkit that helps you find profitable keywords, track your rankings, and uncover what’s working for your competitors. A must-have if SEO is part of your middleman business growth plan.

What it brings to the table:

  • Deep keyword research tools

  • Competitor traffic insights

  • On-page and technical SEO audits

Putting It All Together With Modern Wealthy

While tools are important, they don’t guarantee success on their own. That’s where the Modern Wealthy program comes in. It gives you a step-by-step plan, ready-made systems, and mentorship to help you put these platforms to work in a real business.

Instead of piecing things together by trial and error, you’ll follow a proven roadmap to set up your funnels, build an audience, and earn through premium product referrals—the exact way successful middleman businesses operate.

Bottom line: You don’t have to own a product to build a profitable online business. With the right tools and a clear strategy, you can position yourself between the customer and the solution—and get paid every time they connect.

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